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Born in a rickhouse and bonded by fire, Keni Straight is your no-BS bourbon steward. She teaches, roasts, guides, and pours with southern sass and high-proof smarts. Ask her anything about whiskey, pairings, service, or spirit training—just don’t call her smooth.
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High-level articles + deep reports for Creative CEOs, updated regularly.
Chad and I do a metric shit ton of research together. The best of it lands here. The articles, reports, and guides range wide — culture, business, psychology, tech, economics, trends. Definitely not just AI. Definitely not just branding. Drop your email and get full access to the library.